iUniverse Publishers on Linkedin

Although you may think Linkedin is a social media platform solely for the business world; think again, as it is now such a useful resource, as it grows a new person every second and with the average household income per user hitting $109,000+, you know you are dealing with people who have the means to buy lots of your books.

There is a word of caution in how you use it, being that it is the largest business networking site in the world, there is a mindset shift when users log on- the mood changes, the messages are more professional, conversations are more geared toward partnerships and transactions. So here are 9 tips to help get Linkedin working for you and your book

Complete your profile

Your Linkedin profile is the heart and soul of your online presence and it usually ranks in the top 5 of Google search results for “Your First and Last Name”. So make sure you fill out your profile 100% for starters, then

Connect with everyone

The purists say only connect with those you already know and trust, but you want to sell books so expand your opportunities and options to the 100 million plus members on LinkedIn? Use LinkedIn like a live networking event.

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